Mercari Resale Ops

Budget Tracker

Allocation
Alibaba wholesale $120
Etsy test order $35
Packaging $25
Listing & buffer $20
Status
$200
Total Budget
$0
Spent
Remaining: $200

SKU Pipeline

SKU Name Pieces COGS List Price Est. Margin
3-Piece Starter Kit 3 $4.50 $14.99 $7.49
5-Piece Premium Outfit 5 $7.50 $24.99 $12.49
7-Piece Mystery Bundle 7 $10.50 $34.99 $17.49
Photo Prop Starter Kit 4 $6.00 $19.99 $10.99
Seasonal Display Bundle 5 $8.00 $29.99 $14.99

Supplier Sources

Alibaba
Generic mini doll clothes, hats, bags, display props. Target 50-70 units. Low MOQ, high-review sellers only. Ready-to-ship preferred.
Budget: $120
Etsy
Micro-wholesale & creator bundles. Small-batch validation. Wholesale sets around $10-$25. Test styles before bulk orders.
Budget: $35
Local Thrift
Thrift stores, Facebook Marketplace, retail restocks. Authentic figures, accessories, display cases. High-margin bundles.
Budget: Flexible

7-Day Launch Checklist

Day 1: Confirm 10 target SKUs, build listing templates, set up trend log.
Day 2-3: Joey handles order placement. Prepare photo templates while inventory ships.
Day 4-5: Draft 10 listings. Use supplier photos as placeholders. Wait for goods arrival.
Day 6-7: Publish first listings after goods arrive. Track views, likes, offers.
Success Criteria
Go deeper if:
  • 20%+ listings get likes in 48h
  • Any SKU sells in 7 days
  • Gross margin stays above 45%
  • Buyers ask for more colors/themes
Pivot if:
  • No likes after 7 days
  • Buyers want only official figures
  • Shipping erases margins

Trend Log Preview

Readiness Status

Business Plan
Complete
Supplier Sources
Identified
SKU Pipeline
Ready
Budget Allocated
Planned
Launch Status
Awaiting funds